30-Second Commercials That Sell Without Sounding Salesy
Why your 30-second commercial should never be about you
A strong 30-second commercial is a short, conversational answer to “So, what do you do?” that focuses on your ideal client’s situation and pain, not your resume. In 40–60 words, you paint a quick picture of who you help and what they’re struggling with, then invite a brief conversation.
