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Your 10-second commercial is a short, curiosity-driving answer to “So, what do you do?” Instead of leading with a title, it focuses on who you help and the outcome you create. A strong 10-second sales commercial turns casual chats at trade shows, mixers, or even the grocery line into real sales conversations.
A 30-second commercial is a short, conversational answer to “What do you do?” that focuses on your ideal client’s world, not your job title. When it’s selfless, specific, and problem-focused, it builds trust quickly and opens the door to a real sales conversation.
A 30-second commercial is a short, structured answer to “So, what do you do?” that quickly connects what you do to problems homeowners care about. For remodelers, it should sound like a natural conversation, not a pitch, and leave people curious enough to keep talking.
A strong 30-second commercial is a short, conversational answer to “So, what do you do?” that focuses on your ideal client’s situation and pain, not your resume. In 40–60 words, you paint a quick picture of who you help and what they’re struggling with, then invite a brief conversation.