Mastering Follow-Up Techniques in Sales
The Importance of Scheduling Next Meetings
One of the most critical aspects of a successful follow-up strategy in sales is the importance of scheduling the next meeting before concluding the current one. This practice keeps the momentum going and prevents the dreaded "I'll get back to you" scenario, which often leads to a stalled sales process. As discussed in the conversation, never leave a meeting without a next meeting scheduled. This approach ensures that both parties remain engaged and committed to moving forward.